Booth 3859, South Hall
The Activation Zone is more than a pit stop—it’s a destination designed to recharge your energy, spark creativity, and connect you with others in a fun, memorable way. Step inside to discover a mix of comfort, play, and discovery: from cozy charging lounges and artisanal coffee to hands-on creativity at the Lego Minifig Bar and curated pop-up shops featuring sustainable and philanthropic brands. Whether you’re taking a break, meeting new people, or picking up something unique to bring home, the Activation Zone is where you can pause, refresh, and return to WEFTEC with new energy.
Recharge at the Charging Lounges
Power up your devices—and yourself—in our comfortable charging stations. Catch up on emails, connect with colleagues, or simply take a breather. This is your go-to spot to reset during a busy day on the show floor.
Fuel Up at the French Press Coffee Cart
Savor the aroma and flavor of freshly brewed coffee served from our artisanal French press cart. It’s the perfect pick-me-up and a great place to spark casual conversations with fellow attendees.
Unleash Creativity at the Minifig Lego Bar
You’re never too old to play. Tap into your inner innovator at the Minifig Lego Bar, where creativity meets collaboration. Build, experiment, and share your creations in a space designed to inspire imagination and teamwork.
Discover Unique Finds at the Pop-Up Retail Shop
Joycoast – Sunglasses, Watches, Wallets, and More
Joycoast creates handcrafted wooden accessories with a lasting environmental impact. For every product sold, they plant 10 trees in partnership with Trees for the Future and Eden: People+Planet—regenerating ecosystems, empowering communities, and building a sustainable future. With over 100,000 trees planted so far, they’re just getting started. www.joycoast.com
Kendra Scott – Customizable Jewelry, Home Décor, and Beauty
Kendra Scott is a fashion and lifestyle brand known for its customizable jewelry, home décor, and beauty products—blending bold design with everyday versatility. The company is also recognized for its strong commitment to philanthropy, community giving, and empowering women. At WEFTEC, they’ll showcase a curated mix of fashion jewelry, demi-fine, and fine jewelry. www.kendrascott.com